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2012 WPSAF Artist Application

The 53rd Winter Park Sidewalk Art Festival™

March 16, 17 and 18, 2012

ABOUT THE SHOW

GENERAL INFORMATION

A juried fine arts and fine crafts show, The Winter Park Sidewalk Art Festival™ combines the unique atmosphere of Park Avenue and Central Park in Winter Park, Florida, with a knowledgeable, art-buying public. Unusual in today’s art world, the show features all original artwork that has been designed and executed by the exhibiting artists during the past two years. Attendance usually exceeds 350,000 people for the three-day event, which celebrates its 53rd year on March 16, 17, and 18, 2012. There are no more than 225 artists selected for participation each year.

ARTISTS AMENITIES

Booth Sitting

Artist Hospitality Center

Art Festival Magazines

Morning Refreshments

Thursday Set-Up and Check-In

Saturday Night Artists’ Dinner

CATEGORIES

CLAY

Original, non-jewelry clay and porcelain work. May not be machine-made or mass-produced.

DIGITAL ART

Original work created by the artist using a computer, printed with archival quality materials, which have been signed and numbered as a limited edition. Includes scanned images of the artist’s original work that have been significantly manipulated or enhanced into the final piece.

DRAWINGS & GRAPHICS

Original two-dimensional work including pencil, charcoal, chalk, pastels, wax crayon, inks and washes. Prints manually created by the artist using plates, stones or screens which have been signed and numbered as a limited edition on archival paper.

FIBER

Original work created by the artist from fibers including baskets, books, paper, quilts, weaving, and others. No forms of mass production are permitted.

GLASS

Original work created in glass by the artist. No molds or other forms of mass production are permitted.

JEWELRY

Original jewelry regardless of medium created without commercial casts, molds or use of a production studio.

LEATHER

Handmade original work created with leather.

METAL

Original non-jewelry metal work created by the artist without the use of a production studio.

MIXED MEDIA

Original work of two or three dimensions in which the primary intent is the union of two or more media or physical materials.

PAINTING

Original two-dimensional work created with pigment including oils, acrylics, egg tempera, casein, alkyd, etc, or any combination of these pigments (does not include watercolor).

PHOTOGRAPHY

Limited edition signed and numbered prints that are created by the artist from his/her own original negatives or digital files that have been processed by that artist or under the artists’ direct supervision.

SCULPTURE

Original three-dimensional work created in any medium.

WATERCOLOR

Original two-dimensional work only.

WOOD

Original hand –tooled, machine-worked, built-up, turned or carved work in wood.

AWARDS – TOTAL OF $67,500

BEST OF SHOW - PURCHASE AWARD –  $10,000

MORSE MUSEUM AWARD FOR A DISTINGUISHED WORK OF ART – $2,500

TEN AWARDS OF EXCELLENCE –  $2,000 EACH

TWENTY AWARDS OF DISTINCTION –  $1,000 EACH

THIRTY AWARDS OF MERIT –  $500 EACH

PATRON PURCHASE AWARDS

THE JUDGES AND THE JUDGING PROCESS

The jurist panel consists of three independent judges, selected from across the country for their in-depth knowledge and experience in multiple art mediums. In October, they will review the digital images of all applicants to select the Festival artists and the Wait List artists. In March, this same panel will review the work of the exhibitors, determining those artists they consider outstanding (eligible for awards). They will select one piece, representative of the artist’s body of work, from each of these outstanding artists for final judging on Saturday morning. Only the Best of Show and the Morse Museum awards are presented for individual works. Awards are presented solely at the discretion of the judges.

JUDGES FOR 2012

Susan Knowles, Independent Art Curator, Art Historian and Writer, Nashville, TN

David J. Brown, Independent Curator and Art's Management Consultant, Winston-Salem, NC

Lee Hansley, owner Lee Hansley Gallery, Raleigh, NC 

 

FESTIVAL RULES

APPLICATION

Must be made through ZAPP (www.zapplication.org) with digital images of your work and payment of the administrative fee by September 25, 2011.

ACCEPTANCE

Selection is by the jury process only.  The decisions of the judges are final.

WAIT LIST

Placement on the wait list is determined by the jury based upon total point score and category. Order within each category is determined by date of completed application in ZAPP.

ARTIST STATEMENT

Every exhibitor must prominently display a copy of their Artist Statement in their booth, describing the technique, materials and processes used in the creation of your entire body of work. Co-artists must describe their collaboration.

COMMITMENT

A completed ZAPP application and full payment of the exhibitor fee is a commitment to show in your selected category (categories) and to abide by the Festival rules. No refund of exhibitor fee will be made for cancellation after November 30, 2011.

EXHIBIT SPACE

Each space measures 10’ by 12’. The artist’s display, including booth and viewing bins, must be contained within this space. An artist may have only one space, with the exception of dual category acceptance. The work of only one exhibitor may be displayed in each assigned space. A minimum of six pieces must be displayed. The Festival retains the right to regulate various aspects of the booth display including, but not limited to, number of pieces of artwork, size/number of bins, and overall placement within the allotted space. Ours is a family-oriented event, and exhibits must be in keeping with this atmosphere.

PROHIBITED

During the Festival, all displays will be visited by Viewing Committee members to ensure that they are in compliance with Festival rules. It is our exclusive right and responsibility to remove work that is not in compliance. Non-compliance will result in expulsion and ineligibility for judging, awards and future Festival participation.


  • Artwork including original photo image created before January 2010.
  • Artwork not in category.
  • Production artwork in any category.
  • All reproductions, including embellished/enhanced reproductions. The final interpretation of commercial/reproduction status will be made by the Viewing Committee.
  • Copies of original artwork and works reproduced or copied from works of masters, advertisements, commercial or widely circulated photographs
  • Art work purchased from an outside source for resale
  • Work created by kits, picture frames, velvet paintings, manufactured or kit jewelry, candles, art supplies, commercial signage, or displays, decoupage and ceramics cast from commercial molds
  • Catalogs, mass-produced note cards, commercial books, etc.
  • Framing in the Park
  • Creation or demonstration of artwork in the Park
  • Animals, alcohol, and sound systems
  • Generators in the Park

TAX

Each artist is responsible for collecting and reporting Florida Sales Tax on all sales made during the Festival. The current tax rate is 6-1/2 %. Reporting forms will be provided by FL Department of Revenue.

APPLICATION INSTRUCTIONS

IMPORTANT DATES

AUGUST 1, 2011

Application available on ZAPP

SEPTEMBER 25, 2011 (SUNDAY)

Application deadline to ZAPP, by midnight

NOVEMBER 1, 2011

Notification from ZAPP, on or before

NOVEMBER 30, 2011 (WEDNESDAY)

Acceptance and Exhibitor Fee deadline to ZAPP, by midnight

Space requests deadline to This e-mail address is being protected from spambots. You need JavaScript enabled to view it using the site map on www.wpsaf.org

No refund of exhibitor fee will be made for cancellation after November 30, 2011

JANUARY 1, 2012

Space assignments provided to accepted artists

MARCH 15, 2012 (THURSDAY)

Spaces in the Park set up after 12:00 noon

Check in with Space Assignment Committee before set up

Headquarters opens at 12:00 noon

MARCH 16, 2012 (FRIDAY)

Spaces on Park Avenue set up AFTER 5:00 a.m.

Headquarters opens at 7 a.m.

MARCH 16, 17, 18, 2012

WPSAF hours:

Friday and Saturday:  9:00 a.m.-6:00 p.m.

Sunday:  9:00 a.m.-5:00 p.m.

TO APPLY

Applications to The 53rd Winter Park Sidewalk Art Festival™ will be available at www.zapplication.org between August 1 and midnight September 25, 2011.

FEES

$30.00 administrative fee, paid through ZAPP.

$475.00 exhibitor fee (includes $28.99 FL Sales Tax), paid through ZAPP by November 30, 2011.

IMAGES

Excellent guidelines labeled Image Preparation may be found in ZAPP.  Only images submitted in the recommended ZAPP format can be used in the Festival programs and publicity.

Your #1 image may be used in the Festival programs, on the Web site and other Festival related media.

CATEGORIES

Categories will be used for jurying purposes. It is the artist’s responsibility to enter the appropriate jurying category. Artists may apply only once in a category.

APPLICATION BY CO-ARTISTS

A two-person team producing a single product qualifies as a single exhibitor.  However, a team may consist of no more than two members.  A description of each member’s involvement in the creation of the artwork must be in the Artist Statement.  Both members of the team must be present at all times in the booth during the 2012 Festival.

APPLICATION IN TWO CATEGORIES

Artists may apply in a maximum of two categories (one entry per category). If applying in two categories, the work in each must be substantially different in medium and technique. An artist selected in two categories is committed to display in both categories. Two separate adjacent spaces will be assigned – one for each category. Work in each category may not be combined.

SPACE REQUESTS

Instructions will be detailed in the letter of notification to accepted artists to be sent by November 1, 2011. Upon acceptance all space requests must be made to This e-mail address is being protected from spambots. You need JavaScript enabled to view it by November 30, 2011 using the site map available on www.wpsaf.org.

2010 FESTIVAL AWARD WINNERS

Winners of the 2011 Best of Show Award, the Morse Museum Award, Awards of Excellence and Awards of Distinction are invited to return in their awarded category for the 2012 Festival. To confirm your participation in The 2012 Winter Park Sidewalk Art Festival™, returning award winners must submit an application to ZAPP by midnight, September 25, 2011 and pay the exhibitor fee of $475.00 through ZAPP by midnight, November 30, 2011. A coupon code will be provided to you by WPSAF for the jury fee.

Although not juried, please include an image through ZAPP to be used for publicity, including the Festival programs and Web site.  Excellent guidelines labeled Image Preparation may be found in ZAPP. Only images submitted in the recommended ZAPP format can be used in the Festival programs and publicity.

Past WPSAF award-winning work is not eligible for an award.

If there is a change of category or a wish to enter a second category, submit a separate ZAPP application, including fees and images following all applicable instructions.

AGREEMENT

I hereby submit an application to become an exhibitor in The Winter Park Sidewalk Art Festival™.  Submission of my ZAPP application confirms my commitment to abide by the Festival rules and regulations as established by the Festival Committee and the City of Winter Park.

By submitting an application, applicant hereby and forever discharges The Winter Park Sidewalk Art Festival™, Winter Park Art Festival, Inc., and the City of Winter Park, Florida, of and from all manner of actions, suits, and damages, claims and demands, whatsoever in law or equity, from any loss and damage to the undersigned’s property while in the possession, supervision or auspices of The Winter Park Sidewalk Art Festival™, Winter Part Art Festival, Inc., the City of Winter Park, their agents, representatives or employees.

I warrant that:

The artworks submitted for jurying and the artworks to be displayed in my booth are all original work that are both designed and executed by my own hands since January 1, 2010. If the work represents collaboration between my co-artist and me, that work is made solely by my co-artist and me with our own hands.

There is no production studio associated with any of the work to be sold in my booth.

The work in my booth is not purchased from an outside source for resale at The Winter Park Sidewalk Art Festival.

There are no reproductions or enhanced/embellished reproductions in my booth.

If selected to exhibit at The Winter Park Sidewalk Art Festival™, I authorize use of the images submitted with my application or duplicates thereof for Festival publicity or documentation.

I agree to grant a license to The Winter Park Sidewalk Art Festival™ to reproduce electronically, in limited resolution, my original artwork for a period of up to thirty (30) months beginning December 1, 2011. I understand by submitting an application, I retain full copyright of my original artwork. My images shall not be redistributed except as anticipated on the Web site and in the Festival programs and other Festival related media, without my express written permission.

A completed application in ZAPP and full payment of the exhibitor fee is a commitment to show in your selected category (categories) and to abide by the Festival rules. No refund of exhibitor fee will be made for cancellation after November 30, 2011.

The Winter Park Sidewalk Art Festival™ reserves the right to make final interpretation of all rules.

CONTACT INFORMATION

The Winter Park Sidewalk Art Festival™

P.O. Box 597

Winter Park, Florida  32790-0597

407-644-7207  (voice message system)

www.wpsaf.org

This e-mail address is being protected from spambots. You need JavaScript enabled to view it (application questions)

This e-mail address is being protected from spambots. You need JavaScript enabled to view it (general questions)

This e-mail address is being protected from spambots. You need JavaScript enabled to view it (emerging artists only)

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Winter Park Sidewalk Art Festival
P.O. Box 597
Winter Park, FL 32790-0597
407-644-7207
EMAIL:WPSAF@yahoo.com